Melodifestivalen 2018 Top 28: #19 “Every Single Day” — Felix Sandman

Photo: Lizel Strömberg (ZEL Photography)

Felix Sandman may have won over a large portion of the Swedish public with his solo debut, his heartfelt delivery of a personal emotional narrative is the pro in contrast to the con of the highly minimalistic visual presentation. In the context of a contest, or even the pop genre in general, visuals are a crucial component of the product and when doing something like a ranking flash is important to standing out.

Watch our full interview with Felix Sandman here: